SUBWAY, eat fresh!

Fighting Fast Food Giants with Intelligence

Ever since 2008 Media Marketing took over SUBWAY's ad investment management, we are continuously setting the minimum TV spending level while making sure that this "good enough" budget was placed precisely and efficiently.  As a result, target audience are guided to believe that SUBWAY is also a big spender as compared to other fast food big brands. 

SUBWAY is opening more restaurants year on year, and among the most favored brands of urban white collars.