Philosophy

Philosophy

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We don't just simply use up your budget!

Spending client's money cleverly or not, it matters! All media agencies always follow what creative agency requests, buy media according to their creative materials. We believe such kind of media agencies ought to be left in 20th century. 2008 Media Marketing is the AD investment manager for the clients. We don't necessarily follow creative agency's request to buy media, instead, we are standing at the higher ground to plot the best communication mix, then come up with best channel mix, and then it's time to brief creative agency on the specs of material needed to accompolish the communication objective. Everything is about target-oriented, not creative-driven! Do the right thing, not just do things right!

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